Press Release

AirAsia India Upgrades Group Booking Experience With GroupRM

The airline’s investment in digital transformation is set to bolster group booking experience for its customers

Chennai, Tamil Nadu, India – April 19, 2021 — Infiniti Software Solutions, the creators of GroupRM, has joined hands with AirAsia India to help the airline automate its group booking experience. Usage of the AI-powered product GroupRM will make the group booking process simpler and seamless due to the newfound ability to take on more group bookings and set prices dynamically.

In a statement, the CEO and Managing Director of Infiniti, Ananth Narasimhan, expressed great enthusiasm at the prospect of GroupRM helping the airline grow its revenue. He said, “AirAsia India is going to benefit from the ability to leverage historical data to balance supply and demand, understand passenger willingness to pay, and make faster and more profitable decisions. GroupRM is currently used by 25 of the most successful airlines from around the world, and we are confident that its implementation will certainly add value to the airline’s biggest source of group bookings—travel agents—who will be able to effortlessly book tickets in bulk and continue to extend support to the airline.”

Expressing his views, Ankur Garg, Chief Commercial Officer, AirAsia India, said,“We are happy to collaborate with Inifniti, in continuation of other digital initiatives including our new website, AI-powered chatbot Tia and various other systems, all designed to enhance our guest experience. We are confident that our travel partners will benefit from GroupRM’s user friendly functionality to fulfill group travel requests including weddings, conferences, sports and event groups effectively with a fully automated end-to-end solution from request to negotiation to booking fulfillment.”

GroupRM’s additional features include self-service options like cancellation, name updation ingrained through the tool that can be done instantly.

About Infiniti

Headquartered in Chennai, India, Infiniti Software Solutions delivers cutting-edge travel and aviation technology solutions. Major airlines, travel agents, and corporates are part of its impressive list of clients.

Infiniti has come up with products that allow airlines to optimize revenue by effectively managing group traffic and handle corporate, travel agency, and tour operator bookings hassle-free. Owing to the CRM with multichannel integration, customer support has also become a breeze for airiness. Even during flight delays/ cancellations, airlines can stay in control with Infiniti’s AI-powered airline disruption management software. 

Infiniti also aims to make corporate business travel itineraries lighter in terms of cost and the time spent to book tickets through its automated travel planning solution. Further, companies can manage their business expenses through a single web interface and empower employees to get reimbursed easily for the same with Infiniti’s business expense management solution.  

Recently, the company has launched a next-generation, NDC-enabled travel booking platform for travel agencies and tour operators. The latter businesses can also benefit from end-to-end automation of operations with Infiniti’s travel agency automation solution.

You can view the complete list of products and how they will help you at

About AirAsia India

Headquartered in Bengaluru, India, AirAsia India Limited is a joint-venture between Tata Sons Private Limited and AirAsia Investment Limited. AirAsia India commenced operations on 12th June 2014 and flies to 19 destinations across India with 26 Airbus A320 aircraft. The airline offers plush leather seats, a diverse selection of hot meals and Red Carpet premium services. AirAsia India stands firmly on the pillars of its core values – Dare to Dream, Be Guest-Obsessed, People First, Safety Always, Make it Happen, One AirAsia, and Sustainability Spirit.

As an airline that has consistently embraced technology to deliver operational efficiency and enhance guest experiences, AirAsia India has introduced services to facilitate contactless travel like AirAsia Flyporter door to door baggage delivery services; Red Carpet Priority Check-In, Boarding, and Baggage services; AI-powered chatbot Tia and a host of other exclusive benefits on

Media Contact:

Talk to Our Travel Tech Specialists And Reprogram Your Future

Scroll to Top

Talk to Our Travel Tech Specialists